Public Relations Seminar

Public Relations Seminar

Outline:

  • Introduction to public relations tools and practices.
  • Internal public relations -- strengthening the organization
  • External public relations -- building the organization
  • Media relations -- getting good publicity and dealing with bad publicity
  • Fund raising.
  • Lobbying. Building strategic alliances.
  • Communications planning. Research and evaluation
  • Planning audio visual presentations
  • Planning and executing various kinds of public opinion research.
  • The organization and society: ethics and responsibilities.
  • Public Relations Writing: Definitions, Roles and Responsibilities
  • Crisis Communication and the Planning Process
  • Integrated Marketing Communication
  • Internet Strategies: Social Media, e-Commerce and More


When:

25-26-27 September 2014

From 10am : 5pm

Where:

The British University in Egypt
 

Registration fee:

750 LE instead of 1200 LE until 15th of September 2014.

Registration fee including:

    • Attending the program.
    • Coffee break.
    • Attendance certificate.

For registration:

Office #112 - Greek Campus
28 Falaki St., Bab El Louk, Cairo, Egypt
Tel: +2 (02) 2792 9539
Fax: +2 (02) 2792 9539
Mob:+2 (010) 2048 3878
This email address is being protected from spambots. You need JavaScript enabled to view it.
www.egyptiancouncil.com
https://www.facebook.com/ECTD.EG

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