Public Relations Seminar
- Introduction to public relations tools and practices.
- Internal public relations -- strengthening the organization
- External public relations -- building the organization
- Media relations -- getting good publicity and dealing with bad publicity
- Fund raising.
- Lobbying. Building strategic alliances.
- Communications planning. Research and evaluation
- Planning audio visual presentations
- Planning and executing various kinds of public opinion research.
- The organization and society: ethics and responsibilities.
- Public Relations Writing: Definitions, Roles and Responsibilities
- Crisis Communication and the Planning Process
- Integrated Marketing Communication
- Internet Strategies: Social Media, e-Commerce and More
25-26-27 September 2014
From 10am : 5pm
The British University in Egypt
750 LE instead of 1200 LE until 15th of September 2014.
- Attending the program.
- Coffee break.
- Attendance certificate.
Office #112 - Greek Campus
28 Falaki St., Bab El Louk, Cairo, Egypt
Tel: +2 (02) 2792 9539
Fax: +2 (02) 2792 9539
Mob:+2 (010) 2048 3878